Social communication and public relations
Study location | Poland, Warsaw |
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Type | Master, full-time |
Nominal duration | 2 years |
Study language | combined English/Polish |
Tuition fee | €2,800 per semester |
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Entry qualification | High school / secondary education (or higher) The entry qualification documents are accepted in the following languages: English. Often you can get a suitable transcript from your school. If this is not the case, you will need official translations along with verified copies of the original. |
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Language requirements | English |
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Other requirements | At least 2 reference(s) should be provided. |
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More information |
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Overview
In the modern world, communication is the basis of the activity of every company and organization. The development of digital technology, in particular social media, makes communication skills and the ability to create an image important not only in large enterprises.
Studying in this specialization you will learn how modern media work, you will learn communication techniques and the psychological secrets of persuasion. You will learn a marketing approach to managing as well as building and controlling complex information campaigns.
Career opportunities
After completing this specialization, the world of media and advertising will open to you. You will find employment, among others, in public relations and advertising agencies, central offices, social communication and public relations departments of enterprises of various industries, public administration, banks, social organizations, political parties, as well as as a spokesperson, media relations specialist or promotion.