Management - Marketing and social media
| Study location | Poland, Bydgoszcz, |
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| Type | Bachelor, full-time |
| Study language | English |
| Tuition fee | €2,700 per year |
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| Entry qualification | High school / secondary education (or higher) The entry qualification documents are accepted in the following languages: English. Often you can get a suitable transcript from your school. If this is not the case, you will need official translations along with verified copies of the original. |
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| Language requirements | English |
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| More information |
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Overview
You will learn how to plan and implement marketing activities in the area of social media.
You will get to know the contemporary consumer trends and their application in the promotional activities.
You will learn how to reach the right audience and learn to create marketing content.
You will learn the basic models of marketing strategies and the principles of designing a marketing plan and its implementation.
You will learn how to create a brand and use modern marketing and social media tools in promotion as well as building relationships with customers.
Career opportunities
Marketing manager
Public relations specialist
Social media specialist
Online sales specialist
Online communication specialist
Internet marketing specialist
Social media specialist
Marketing innovation manager
Brand manager