M.A.International Marketing and Management
| Study location | Lithuania, Vilnius |
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| Type | Master, full-time |
| Nominal duration | 2 years (120 ECTS) |
| Study language | English |
| Awards | M.A. (Master of Business Management) |
| Tuition fee | €2,750 per semester |
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| Application fee | €100 one-time |
| Registration fee | To be confirmed You need to choose an individual service package. Please contact the center curator or your agent and consult. You become a part of student union and ambassador program automatically after you will get Base or Standard or VIP status. *Do not forget to ask discount |
| Entry qualification | Undergraduate diploma (or higher) |
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| Territory requirements | Applications are NOT accepted from the following territories (based on citizenship): Bangladesh, Iraq, Pakistan, Yemen. |
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| Language requirements | English |
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Overview
The purpose of the Internationam Marketing and Management programme is to educate market-oriented leaders who through their cutting-edge research-based training will work for the best companies. The programme is structured on three main pillars: marketing, the financial implications of investments in marketing, and research. Different interactive study methods such as discussions, cases, projects and simulations equip students with a modern approach to studies and teach them to communicate effectively. The majority of the professors teaching in the programme come from abroad.
Programme structure
Programme courses
I Semester (Fall):
Research Methodology
Advanced Topics in International Management
Corporate Social Responsibility
Multivariate Statistics
Services Marketing
II Semester (Spring):
Advanced Corporate Finance
International Consumer Behaviour
Marketing Research
Brand Management
Marketing Metrics
III Semester (Fall):
Strategic Marketing
New Product Development and Service Innovation
Sales Negotiation and Sales Force Management
Microeconomics of Compettiveness
Digital and Social Media Marketing
IV Semester (Spring):
Thesis
